- Business leaders will inspire innovation through the way they treat staff every day. The more staff feel supported the more inclined they will be to think of and try new ideas.
- A leader must support and monitor ideas throughout the business and allow them to reach theri potential.
- They should consider appointing core people throughout the company who understand the innovation process to make sure new ideas are going into the business.
- For staff to support a culture of innovation, they need to know that the company is receptive to new ideas and there are processes to manage, assess and execute them.
From BRW August 25-31, 2005, pg 64.