THE 2017 CHALLENGE: DISRUPT MEN’S GROOMING WITH LIFE-CHANGING INNOVATION
THE GAME
An innovation competition like no other.
Over the past 25 years, 95,000 students from 58 countries have participated in, learned and grown from this amazing experience.
Each year 15,000 students take up the challenge and make change happen for one of our top brands.
NOW it’s your turn. Using your intelligence, know-how and creativity, we want you to be part of innovation at L’Oréal, for real.
2 teams will be announced the winners of L’Oréal Brandstorm 2017.
Play. Experiment. Innovate.
Join our 1st multi-field innovation challenge and make meaningful changes for you and for all.